RaceDay

We exist to move people

From local 5Ks to global marathons, RaceDay powers the races that bring people together. Built by runners, for organisers.

RaceDay Team

Our Story

As runners, we've experienced the chaos of race day. We've seen the late-night panic of organizers trying to fix registration systems, the confusion at packet pickup, and the disappointment when timing systems fail.

Having spent decades building tech products, we knew there had to be a better way. So we built RaceDay. A platform that handles the complexity so organizers can focus on the magic of race day.

Our story
Our story

Our Mission

We exist to move people. Not just runners across finish lines, but organizers toward their goals. Communities toward connection. The entire industry toward better technology.

Every race tells a story. Our mission is to ensure that story is told smoothly, from the first registration to the final celebration.

Our Values

These principles guide everything we do. From building products to supporting race organizers.

Move With Purpose

We believe in momentum, not speed for speed's sake, but meaningful progress.

Every decision should move organisers and runners forward.

Keep It Simple

Simplicity is our superpower. From product design to communication, we remove friction.

Organisers can focus on what matters most: the race.

Earn Trust Every Day

Transparency, reliability, and honesty in our pricing, our communication, and our product.

We do what we say, and we build what we promise.

Build Community, Not Customers

We're here for the organisers, volunteers, and runners who make the world move.

We grow by helping them grow.

Celebrate Every Milestone

The journey matters as much as the finish line.

We celebrate every signup, every race launched, every runner who shows up.

Craft With Care

We obsess over details. Design, performance, and storytelling all matter.

Because excellence earns respect.

Ready to get started?

Launch your next race now

Stop wrestling with outdated tools. Join the next generation of race organizers building better events with RaceDay.

No credit card required
Free setup consultation
Launching in January 2026